Nokia's newly revitalised phone business went back to the future on Sunday, re-introducing a brightly coloured version of the best-selling phone of 2000.
 went back to the future on Sunday, re-introducing a brightly coloured version of the best-selling phone of 2000.
The new version of the classic 3310 talk and text phone has bigger screens and is priced at just $52.
Nokia also reentered the global smartphone market with four moderately priced models ranging from 139 to 299 euros.
 with four moderately priced models ranging from 139 to 299 euros.
Once the world 's dominant phonemaker, Nokia in 2014 sold its by-then ailing handset operations to Microsoft
's dominant phonemaker, Nokia in 2014 sold its by-then ailing handset operations to Microsoft for $7 billion.
 for $7 billion.
HMD, a new company led by ex-Nokia executives and backed by Chinese electronics giant Foxconn, in December took over the Nokia feature phones business and struck a licensing deal that gave it sole use of the Nokia brand on all phones and tablets for the next decade.
 phones business and struck a licensing deal that gave it sole use of the Nokia brand on all phones and tablets for the next decade.
"The love for the brand is immense. It gets a lot of affection from millions and millions of people," Nokia Chief Executive Rajeev Suri told a news conference at Mobile World Congress in Barcelona , the telecom industry's largest annual trade fair.
, the telecom industry's largest annual trade fair.
Nokia is betting that the revived devices business can help it make a fresh start in the smartphone market
 
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